episode 102. BRANDbuilding series : How to CONVEY your BRAND STORY

There are five parts to building brand and creating brand identity. Your brand has certain elements that represent it to the world. Your logo, brand colors, tagline are some of these elements. How do you tell your brand story with these element and build your BRAND ID. In this episode I will discuss the process of choosing the look and feel of these elements and my process to getting there.